Why choosing the right font is important
When it comes to designing a modern logo, typography is an important part of logo design.
The font you chose for your logo says a lot about your brand. It can communicate your brand’s personality and set the tone for how customers perceive your business.
With so many fonts to choose from, it can be overwhelming to try to find the perfect one. Consider what message you want to communicate and what feeling you want your logo to evoke.
Once you’ve narrowed down your options, experiment with different fonts until you find one that feels just right for your brand.
Here are 5 clean fonts that will work well with modern logos.
Each font has been carefully selected for its readability, versatility and aesthetic appeal.
They are perfect for brands that want to create a professional, contemporary image.
1. Fonseca –
https://befonts.com/fonseca-font-family.html
Fonseca is a modern sans-serif font inspired by art deco and typography posters in the early 20th century. The key to this all caps family is simple straight geometric forms and modernized letterforms.
It’s just experimental enough to be unique but classic enough to versatile from body copy to word-marks or logo design. Use this font for your new project! It is designed and shared by Nasir Udin
2. Hamlin
https://elements.envato.com/hamlin-minimal-geometric-typeface-web-fonts-6H38WJ
HAMLIN is a modern Sans Serif typeface dedicated to minimalism as a new design trend.
The concept is inspired by some of the classic geometric fonts but with its own uniqueness, depth and identity.
This font could be a great option for a minimal logo design. If you add some letter spacing you will get a unique style that suits high profile fashion and minimal portfolio websites
3. Distancia
https://www.myfonts.com/fonts/hindia-studio/distancia/
FF DIN is the perfect typeface for logos, packaging and editorial design. Its friendly tone of voice also makes it perfect for posters, billboards, way-finding and signage.
4. Noir
https://www.dafontfree.io/noir-font-family/
Noir is a sans serif font family with contemporary aesthetics heavily influenced by early 20th century geometric typefaces. While having its geometric structure it carries an organic personality with a touch of warmth injected into each form.
5. Morrobay
https://creativemarket.com/webhance/5387546-Morrobay-Premium-Typeface-Webfonts
Morrobay is a modern Sans Serif typeface very much suited to logo design. Its lightweight, clean appearance makes it a wonderful pairing for more decorative, elaborate subheading fonts.
Conclusion
Font choice is an important aspect of any branding or design project. It can be the difference between a message that is clear or confusing.
When choosing a font, it’s important to take your time and make sure you are selecting one that accurately reflects your brand positioning and messaging.
If you need help finding the right font for your brand collateral or website, our team at AS Digital would be happy to assist you.
Contact us today for more information!
